Key findings
Reflecting a period with less public-facing communications activity and reduced media attention on the scandal, awareness of both the Infected Blood Scandal and IBCA has remained consistent since November 2025.
Understanding of IBCA’s role remains limited – even among those aware of IBCA, most say they do not understand its role
As in previous waves, familiarity and understanding are linked to more positive perceptions of IBCA, suggesting that building familiarity will be important for building trust in the organisation more broadly.
Overall trust in IBCA has remained unchanged
However, there are indications that confidence is strengthening among those most engaged, particularly in relation to IBCA’s ability to deliver compensation respectfully.
Awareness of both the registration service and compensation calculator remains low among the general public, with most saying they haven’t heard of either service. While neither will be used by the majority of the public, growing awareness will be important to ensure the public amplify messages about these tools/processes, and those who are eligible come forward.